Welcome to Great Taste

What is Great Taste?

Supreme Champion 2014Great Taste, organised by the Guild of Fine Food, is the acknowledged benchmark for speciality food and drink. It has been described as the ‘Oscars’ of the food world and the ‘epicurean equivalent of the Booker prize’. Quite simply the Great Taste logo is the sign you can trust when buying food and drink in your local, quality retailer.

How does it all work?

judging13Over 400 judges, including 40 specially trained food writers inputting judges’ comments, come together at 50 judging days from April through to mid-July including a week in Belfast, specialist test centres for tea, filter coffee and espresso, with the remainder done at Guild HQ in Dorset. The judges, from all corners of the food world, blind-taste in teams of 4 or 5 ensuring we get a balance of expertise, age and gender. Read more about What is Great Taste and what the stars mean.

Why enter the awards?

Winning is important to the producers as it differentiates their products from the norm and means you, as the customer, have a guarantee that the products you buy have a reliable seal of approval based upon great taste and not marketing.

Who are the winners?


Our winners are all genuine food people who care about the quality of food and drink they produce. Those producers entered 10,000 products with only 153 foods achieving the highest and most coveted rating, three stars. We had 697 foods grabbing 2 stars and 2531 were awarded a 1 star. That means only 34% of entries were accredited – it’s tough. Didn’t they do well?

GT15 App Download

The Harrods Great Taste App

Great Taste Winners, in association with Harrods, gives you insights into the very best new food and drink products on the market.

Watch the teaser

Great Taste Awards 2013 Winners App Logo Download the app
In Action

See it all in action

Want to see us in action and what winning means?

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Where can I find the winners?

Use our search facility to find the award-winning foods in your region and also to locate the shops that sell them.

Find the results
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